Record-Breaking PR Stunt Ends in Citywide Chaos

The Bar Was High

At the time, the record for Biggest Simultaneous Balloon Launch was held by Disneyland, which had been established one year prior at the park's 30th anniversary. Thus, the planning began. Balloonfest would raise funds for the local branch of United Way while drawing attention to the city's changing image.

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The More You Know

  • For 67 consecutive years, Mary was America's most popular female baby name. Linda broke the streak in 1947.
  • M&M stands for Mars and Murrie.
  • Tic Tac mints are named after the sound their container makes.
  • Male seahorses bear their young.
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