Anyone can open a restaurant, but it takes a special kind of person to keep it in business. As more celebrities try to dip their toes into the industry, some concepts are massive successes, while others have been critical failures. See how your favorite celebrity restaurant stands up in a market that was built by chefs, for chefs.
Nas: Sweet Chick
Nas is a Brooklyn native legendary hip hop artist who opened his first restaurant in his home neighborhood, Williamsburg. Nas proudly serves a menu of elevated southern cuisine, keeping the classic fried chicken and sides, but going as culinarily far as serving an octopus dish with Mediterranean seasoning and burnt orange.
Nas himself is behind a lot of ideas on the menu, and as his music career remains on hiatus, he has been opening many more Sweet Chick’s since he opened his first restaurant in 2013. Currently, he has 4 restaurants in NYC, one in LA, and one in London.