Beer and barbecued meat, it just makes sense.
This summer, Budweiser and Coleman Natural Meats are teaming up to create pulled pork, smoked ribs, and bratwurst seasoned and brined with the familiar taste of Bud.
Four products will be released: St Louis-style pork spare ribs, pulled pork, jalapeno cheddar bratwurst, and beer brats. The meats are slow-roasted and all-natural with no antibiotics or added hormones.
“Budweiser is an iconic brand that is recognized throughout the U.S. with impressive advertising and marketing,” Bart Vittori, general manager of Coleman Natural Meats, said in a statement. “The Coleman and Budweiser partnership will help create awareness for the millennial consumers to stop and shop in the processed meat case.”
If you’re anxious to learn more about the line before it hits shelves this summer, check out BudweiserMeats.com for more information.